(P) Tens of trademarks are “stolen” every day under the protection of law
When Vodafone wanted to launch its trademark in Romania, it had to face a bad surprise: the company’s trademark had been registered by their rival, Telemobil (the owner of Zapp trademark) since 1995....
View ArticleComment: Despite Europe’s woes, Romania is crafting a real economic recovery
This is a guest article by Tom Cleveland from ForexTraders.com Financial headlines have been replete with discussions about the travails in Greece, Portugal, Ireland, and Spain, but rarely do we hear...
View ArticleComment: Executive visibility – a way of attracting the best employees
Guest writer Raluca Ene writes about the need for a CEO to step into the spotlight and talk about the company they lead, which is especially important in Romania, which has a culture of spoken word and...
View Article(P) Devising a Service-Recovery Strategy
Take a lesson from the movies and give your ailing customer-service system a comeback worthy of Hollywood By Ron Kaufman Hollywood loves the underdog. It’s a formula for box-office riches: the quirky...
View ArticleNine business ideas for Romania
Guest writer Matt Sampalean comes up with nine ideas that could work in Romania, where he is also the co-founded of a technology startup. Romania’s business laws are not exactly the most friendly on...
View ArticleRisk management: Brief insurance guide for Romanian managers – general...
Guest writer Gabriel Popescu covers risk management for Romanian managers, with a first piece on corporate insurance, highlighting pitfalls and how to avoid them. This is the first of a series of...
View ArticleRisk management: Brief insurance guide for Romanian managers – how your...
Guest writer Gabriel Popescu covers the selection of the right insurance broker and how brokers earn their commissions, explaining how things work in Romania. After having discussed in a previous...
View ArticleComment: Expats, a different kind of clients on the residential market. What...
Guest writer Georgian Marcu covers the topic of expats as potential tenants or home buyers in Romania. Many of the over 9,000 foreigners who worked in Romania last year – according to the official...
View ArticleBrief insurance guide for Romanian managers – Preparing to select an...
Guest writer Gabriel Popescu continues his series of insurance articles, after a first on general precautions and a second on how brokers get paid, by examining the process of selecting an insurance...
View ArticleBrief insurance guide for Romanian managers – Selecting your insurance broker
Guest writer Gabriel Popescu continues his series of insurance articles, after presenting the basic guidance for preparing the selection of an ethical and competent insurance broker, able to provide...
View ArticleOpinion: Good news for real estate investors from the Bucharest City Hall –...
I am one of those people who never believed that the Bucharest City Hall would actually take some action in order to help potential investors and developers, as well as real estate investors. But it...
View ArticleBrief insurance guide for Romanian managers – Buying and managing insurance
In the previous four articles of this brief guide on corporate insurance we covered how the savvy manager should approach insurance as an instrument for financing risk. We have tackled what its wise to...
View ArticleHow to win over, date and keep a Romanian woman
Here’s a short collection of things to keep in mind when trying to win over, date and then build a relationship with a Romanian woman. Remember these are generalities and may not be applicable to the...
View ArticleThe essentials to get around the Bucharest metro system
The first time I came to Bucharest 18 years ago, the metro system was my best friend. I knew that going by metro, I could never get lost, I had a map of the Bucharest subway and marked down the...
View ArticleComment: Authority, the Romanian brands’ new partner
For many businesses, the key issue always ends up being the same: “how to stand out from the competition” – a normal consequence of a saturated Romanian market where each product can be provided by...
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